ASIC Registration of Business Name “COINPORT EXCHANGE”

Australian Securities and Investments Commission (ASIC)

Today we registered the Business Name “COINPORT EXCHANGE”. Company, ownership and directors remain unchanged.

Rebranding as “CoinPort”

Since 2024 we have been rebranding “Coin Harbour” as “CoinPort”, and the business name registration is a step in that process.

The reason for the rebranding was that “Coin Harbour” was considered too long and ambiguous as a name. Having two spelling (“Harbour” and “Harbor”) options has also created confusion in some markets.

ASIC Registration of Business Name COINPORT EXCHANGE